Event: HAND IN HAND – Launch of the Integrity Contábil brand
Special participation: Pedro Superti – Content Marketing Specialist
Lecture: How to have a desired brand when all others are the same
Pedro Superti is currently the most sought-after authority on Differentiation Marketing in the country. Specialist in helping organizations become celebrities and leaders in their segment, using differentiation, branding and positioning techniques. Businesspeople and leaders at all levels receive guidance on how to position themselves in the profit market, and how to get out of price wars, attracting higher quality customers and differentiating their positioning to become the most unique option desired in their markets.
In Brazil, its publications reach around 8 million people per week. He is invited to speak at conferences and events to share his views on topics such as advertising, marketing, leadership and entrepreneurship. Its content and lectures bring a big difference: more than showing what is possible, they show how it is done in practice, generating transformation and deep insights, leaving the audience eager to get to their companies and put it into practice as soon as possible. His presentations are almost always among the most praised and striking at any event.
